G. Behar It's Not Coffee: The Corporate Culture of Starbucks Book

What the book is about The fact that a company should consider both its employees and its customers as people first of all, then everything else will come by itself. If a manager treats employees as partners, and not as one of the resources, they achieve fantastic results, if he sees in clients not a source of income, but the people he provides a service to, they come back again and again. Why the book is worth reading The author of the book is not only a talented manager, but also a long-term guardian of the soul of Starbucks. The book discusses aspects of the company's internal culture that are not described in any official guide. The author shares ten key principles that have helped him succeed and that every leader should follow. Who is this book for? For business leaders and managers of all levels who want to learn how to inspire employees and achieve outstanding results.